ARYAN SYAM MANOHAR

Hi, I’m Aryan—a Graphic Designer with a passion for crafting visually engaging and culturally inspired designs. Currently studying at Leeds Arts University, I specialize in branding, illustration, and digital art, blending creativity with functionality to deliver impactful visuals.  I have linked my projects below:

ZINE-FOOTBALL FASHION

COCA COLA- SAVOUR THE UNITY

SUNGLASSES REBRANDING 

ETISALAT- BRANDING EXPERIMENTATION PROJECT

TYPOGRAPHY EXPERIMENTATION

CREATIVE REPORT










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SUNGLASSES REBRANDING

As I embarked on the branding journey for Brillia, a luxury sunglasses brand, I envisioned a design that exudes both elegance and the warmth of a tropical paradise. Drawing inspiration from sun-soaked beaches and lush landscapes, I integrated vibrant yellow tones throughout the branding to symbolize the brilliance of sunlight and the joy of summer. The result is a captivating, upscale identity for Brillia that perfectly aligns with its luxurious yet relaxed essence, inviting wearers to experience a blend of sophistication and tropical allure.


In developing the branding for Brillia, the choice of font style was crucial in conveying the brand's luxurious yet tropical essence. I selected a sleek, modern serif font that combines elegance with a touch of playfulness, reflecting both the high-end nature of the sunglasses and the carefree spirit of a tropical getaway. The curves of the letters evoke the smooth lines of the sunglasses, while the clean, sharp edges add a sense of refinement. This font choice perfectly complements the vibrant yellow tones, ensuring that the overall design is both striking and sophisticated, capturing the essence of Brillia.



This is a business card mockup I designed for Brillia, my luxury sunglasses brand. I placed it in a natural setting to contrast the sleek, minimal design with organic textures. The clean layout, monochrome portrait, and subtle typography reflect Brillia’s high-end aesthetic, reinforcing its sophisticated brand identity.


To infuse Brillia's branding with an authentic touch, I drew inspiration from Indonesian design elements, blending them with the brand's tropical theme. The chosen font reflects this by incorporating subtle motifs inspired by traditional Indonesian scripts, adding a unique and culturally rich dimension to the typography. These design elements honor Indonesia's rich artistic heritage while maintaining a modern and luxurious feel. The result is a font that not only embodies the elegance of Brillia but also pays homage to the brand's Indonesian roots, creating a distinctive identity that stands out in the luxury market.